Product Configurator

Designed for projects demanding complex setups, this app guides users through the selection of all the parts required to complete the system they need.

Features and Benefits
  • Natural language questions, helping users narrow down their choices.
  • Filters to display only products available in the user’s market.
  • Rapid comparisons, with access to more information: brochure, video, user guide.
  • Identification of all the accessories required to complete the system, differentiating between
    required and optional products.
  • Ability to email completed configuration with list of part numbers.
  • Quote requests routed as leads through CRM system, and assigned to relevant channel.
  • Saved configurations for future access.
  • Analytics to track user behavior.
  • Works both on- and off-line.
  • Content updates via web-based CMS.
  • Cross-platform access with both a mobile app and a web tool.

Client case study

With a highly customizable range of water purification systems, Thermo Fisher Scientific was looking for a simple tool that would enable a diverse sales force to accurately document customer needs and provide quotes.

  • Categories: HTML, iPad, desktop, CMS